With the increasing level of technological advances, consumer behaviors have tremendously changed. Technology has impacted consumerism in various ways, such as the type of products that customers consume and also the way they access those products. For instance, the introduction of API has led to a lot of people adopting the use of smart gadgets and appliances. This trend has developed to the extent that households are using artificial intelligence in most of their functions, from air conditioning to elevators and even access locks. This has brought a lot of efficiency to the consumers of these services.
JD.com has come into the picture when it comes to access to these products and services. The eCommerce store, led by Richard Liu, has played a significant role in ensuring that customers access products and services comfortably. The company partners with multiple producers and distributors, who sell their merchandise through the platform. The Chinese company has grown to become one of the leading eCommerce businesses globally. With the increased consumption of technology products in China, JD.com has moved the extra mile to link the consumers with the service providers, such that they do not have to undergo a lot of hassles to access the services.
One of the partners of JingDong is the Internet of Things. This platform provides Chinese residents with smart household features, all of which are supported by artificial intelligence. These include automated air conditioners that would start running way before you arrive in your home. Smart doors are also a trending tech, where visitors are required to have one-time QR codes to access residential areas. Also, in homes where the owners use humidifiers and air purification systems, they can all operate intelligently and adjust depending on the prevailing climatic conditions. JD’s Internet of Things platform focuses not only on the private residences but also the commercial households. The beauty o this platform is that it brings technology-based merchants from all corners of the world to provide their products and services to the consumers. This ensures that the prices are competitive and also the provision of top-shelf quality services.
The President of JD IoT, John Zhou, said that JD IoT is the largest smart home ecosystem in China as it encompasses more than 4,000 various products from 1000 brands. The director of marketing at Tianrun Tongtai Estate, Cheng Jiang, said that JD IoT offers the most comprehensive IoT ecosystem. It enables the swift deployment of IoT technology throughout their properties and helps residents enjoy a secure, convenient, and superior living experience. It's a lifestyle that lets the residents enjoy an experience they never imagined before. JD has received positive testimonials from multiple clients who have been served through the platform and were pleased with the quality of the services.
The development of this platform was never a walk in the park for its founder and CEO, Richard Liu. It took him a lot of sacrifices and determination to reach wherever he is today. When the company began, it was merely a physical store based in Beijing, China. Richard had intended to supply electronic and tech-related products to customers around the location. This was after his hotel business had failed terribly, resulting in its closure. After establishing the tech store, it grew impressively, persuading Richard to open branches in various parts of the city.
Unfortunately, the least expected occurrence happened; there was an outbreak of SARS. This informed the Chinese government to advise the city residents to stay indoors. This affected the sales of Richard’s business negatively. When the outbreak was over, he resolved to shut down all the physical stores and started an online store, which he believed was immune to the impacts of such curfews. That was the beginning of JD.com.