Estee Lauder is no stranger to the world of cosmetics, and it has forged a new path with a tube of vibrating mascara, widely believed to be the first of its kind in the world. Apparently, Estee Lauder has done their research, coming to the conclusion that there is a ‘relationship between vibration, length, volume, separation and curl’. No hairy cracks at that statement please, but the final result would be the impressively named “Turbolash All effects Motion Mascara”. It is able to vibrate at 125 micropulses per second and cannot be purchased anywhere else but at Saks fifth Avenue this coming July 17th. Will you line up for one of these $30 gizmos?
Source: Gizmodiva